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Guide

What is a Listing Launch Preflight?

A Listing Launch Preflight is a check that runs before a listing goes public. RealtyOS compares the listing website with the property record, flags Fair Housing wording, asks for photo rights and AI-imagery disclosure, and checks the brokerage details. Then a broker records a release decision. It flags; the broker decides.

What it checks

Each check passes, warns, or fails, with the detail behind it:

  • Bedrooms, bathrooms, and square footage match the property record
  • A price is set
  • Fair Housing language review
  • Unverified claims
  • Media rights confirmed
  • AI imagery disclosed
  • The brokerage is identified, with an Equal Housing Opportunity statement
  • A listing agent card

Flags, not verdicts

Fair Housing findings say the wording may require broker review and suggest a rewrite. None of it is legal advice: the broker makes the call.

A recorded release

When the checks are done, the listing website goes to a broker for release. The decision and who made it are recorded, and the site goes public only after the release.

The pilot

A brokerage can start with the Listing Launch Preflight pilot: four weeks with one approved listing checklist and a set of consented listings, each with a preflight packet and a recorded release. The pricing page has its price and terms. The pilot measures:

  • Median broker review time from the approval records, compared with the baseline you give us for today's process
  • Every issue the broker confirms, tracked to its rule and source
  • A recorded approval for every listing that goes live

Questions

Does the preflight publish the listing?
No. A listing website goes public only after a broker records a release. The preflight prepares that decision.
What happens with AI-generated images?
The preflight asks that AI imagery be disclosed, and the listing website labels AI renderings wherever they appear.
Is the Fair Housing review legal advice?
No. It flags wording that may require broker review and suggests a rewrite. Your broker and attorney make the decisions.

Last reviewed by AgentivX Solutions